- As a guild, CIVyL generates jobs for more than 155,000 people and boosts the economy through more than 160 activities along its value chain.
- In 2023, the alcoholic beverage industry contributed $25 billion pesos to the public treasury through the Special Tax on Production and Services (IEPS in Spanish).
Mexico City, April 9, 2024 – The Mexican Council of Wine and Spirits (CIVyL) is evolving to disseminate useful information about its main contributions to the national economy, SMEs that employ artisanal processes, its contribution to public coffers, and responsibility towards consumption. To this end, it presented today its new image and website, with updated and freely accessible data.
The companies that make up CIVyL generate jobs for more than 155,000 people (65,000 directly and 90,000 indirectly), and contribute to the dynamism of the economy through more than 160 activities along its value chain.
These range from the planting and cultivation of raw materials such as grapes, agave, and sugar cane, to industrial processing and packaging, as well as commercialization at points of sale.
Within logistics, members focus on authorized distribution and foreign trade. In Mexico, the wine and spirits sector plays a significant role in agri-food sector exports, contributing more than 20% of its total value.
The country ranks 4th worldwide in spirits exports, which amount to 92.5 billion pesos.
Likewise, tequila is one of the two most exported products, generating a revenue of $4.1 billion dollars. In the case of industrial grapes—used for table wine production—production in our country increased by almost 4% from 2021 to 2022.
On the other hand, artisanal beverages are an important source of income for local communities. CIVyL has opened dialogue between the public and private sectors to identify and explore opportunities that non-producing states can take advantage of in the sale of local products, tourism and gastronomic services, as well as in the manufacture of artisanal inputs as part of their integration into this industry.
Additionally, CIVyL supports small and medium-sized producers to respect and leverage the added value represented by the Denomination of Origin (DO) in spirits.
The DO designates a product originating from a region that has unique characteristics from that geographical space, such as Bacanora, Charanda, Raicilla, Sotol, Tequila, and Mezcal.
Another segment that benefits from the dynamism of the spirits industry is the hospitality sector, which includes hotels, restaurants, and bars, contributing significantly to 8% of this sector’s national GDP.
CIVyL members are part of the growing trend of offering new mixology products as an important aspect of culinary experiences in Mexico.
CIVyL contributes significantly to the nation’s fiscal resources through the collection of IEPS (Special Tax on Production and Services), which reached 25 billion pesos in 2023. In contrast, the informal sector of smuggling and adulteration negatively affects the industry, federal and state governments, and individuals.
“At CIVyL, our commitment is both to the well-being of producers and to the health and delivery of a high-quality product to consumers,” emphasized Maribel Quiroga, executive president of CIVyL.
Like its associates, CIVyL promotes responsibility in consumption under six guiding principles:
- You drink or you drive.
- Zero tolerance for the sale and consumption of spirits by minors.
- Zero consumption during pregnancy.
- Education on moderation.
- Respect for people who do not drink spirits.
- Combat binge drinking.
Furthermore, Quiroga highlighted the signing of an agreement last year with Uber Eats, to ensure compliance with legal provisions regarding preventing consumption by minors.
This promotes various actions among the app’s delivery drivers, who must request an official photo ID confirming the user’s legal age and can deny delivery if found in an unsuitable state. With this, both organizations strengthen their conviction that moderate spirits consumption is exclusively for adults.
About CIVyL
At the Mexican Council of Wine and Spirits A.C. (CIVyL), we bring together the most prominent companies in the industry, dedicated to the production, commercialization, export, and import of spirits. We share a firm commitment to Mexico and the communities in which we operate. Our industry reflects the traditions of our people, ranging from small artisans to large producers and exporters. Learn more at www.civyl.com.mx
